The impact of "core shortage" on the whole line of BBA semi annual report will continue

Netease automotive industry 2021-08-08 11:36:33 阅读数:96

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impact core shortage line bba

In the first half of the year , BMW is still sales Keep ahead in , Mercedes Benz's revenue 、 Profit before interest and tax 、 Continue to lead in the rate of return on sales . But if we just talk about the second quarter , The trend of BMW catching up with Mercedes Benz is very obvious . Audi has not released specific data for the second quarter , In the first half of the year , Its main financial indicators are on the growth rate , Still with two “ German fellow ” Keep at the same level .

For the second half of the year ,BBA Both believe that the global auto market will still show strong demand , But the epidemic 、 Chip shortage 、 The rising price of raw materials will still bring severe challenges . Mercedes Benz even thinks ,“ Core missing ” The crisis will continue until 2022 year .

Multinational statistics show that , since this year on , The recovery of the global automobile industry has accelerated , Sales of electric vehicles increased significantly . Driven by this , Mercedes BMW audi (BBA) Have achieved exciting half year results . According to its recently released financial report , In the first half of the year , The auto businesses of the three brands are outstanding , The delivery volume has reached the best level in the same period in history , It can be said that the whole line is red .

By contrast , In the first half of the year , BMW still leads in sales , Mercedes Benz's revenue 、 Profit before interest and tax 、 Continue to lead in the rate of return on sales . But if we just talk about the second quarter , The trend of BMW catching up with Mercedes Benz is very obvious , In addition to sales advantages , Its EBIT and return on sales have exceeded .

BMW has surpassed Mercedes Benz in the Chinese market since last year , Win the sales champion of high-end cars and maintain it until the future , In the first half of this year, it was realized in the high-end car market in the United States “ The top ”. future , Whether BMW can gradually turn its sales advantage into a leader in financial indicators , It will also be one of the highlights of its competition with Mercedes Benz .

Audi has not released specific data for the second quarter , In the first half of the year , Its main financial indicators are on the growth rate , Still with two “ German fellow ” Keep at the same level .

Strong performance , Will undoubtedly be BBA Provide strong financial support for the transformation and upgrading being promoted , Help it further achieve sustainable development . In the first half of the year , The free cash flow generated by BMW's business reached 49.02 Billion euro element , It is expected that the annual free cash flow is expected to refresh the record set last year 58 The historical best result of 100 million euros . This also pushed BMW's R & D expenditure to... In the first half of the year 25.74 Billions of euros , It is mainly used for propulsion electric drive system 、 Autopilot , And future technology research and development such as digitization .

BMW said , The group's current corporate strategy is fully committed to accelerating the development of electric vehicles . As BBA In the electric transformation “ Forerunner ”, BMW has delivered... In the first half of the year 15.32 Ten thousand electric cars , Year-on-year growth 148.6%; The two quarter , The year-on-year growth of BMW's electric vehicle sales reached 167%. In accordance with the plan , In the next two years , BMW will offer electric models in almost all market segments .

Audi , At parent company The public Driven by , We're also going all out to sprint for electrification , Even put forward 2033 The production of internal combustion engines was gradually stopped in ,2050 Fully realize the goal of carbon neutrality by . So , Audi launched four models in the first half of the year e-tron models , More than the number of fuel models it has launched . It is worth noting that , Although Audi's main financial indicators in the first half of the year were not as good as Mercedes Benz's 、 BMW , But its net cash flow is as high as 55 Billions of euros , So as to provide sufficient cash guarantee for its transformation .

by comparison , Mercedes Benz is slightly hesitant in the transformation of electrification , But in the face of increasingly stringent emission standards, I finally made up my mind , On 7 month 22 Announced Wednesday , Put the previous “ Electric first ” Upgrade to “ Fully electric ” strategic , Vigorously promote the development of pure electric vehicles , And plan 2030 Years ago, in a market where conditions allowed , Prepare for full electric .

In the first half of this year, Mercedes Benz's free cash flow was 43.96 Billions of euros , stay BBA It's not the best , However, the R & D investment in the second quarter reached 24 Billions of euros , Flat with the first quarter , This also reflects Mercedes Benz's excellent financial control ability .

For the second half of the year ,BBA Both believe that the global auto market will still show strong demand , But the epidemic 、 Chip shortage 、 The rising price of raw materials will still bring severe challenges . Mercedes Benz even thinks ,“ Core missing ” The crisis will continue until 2022 year .

Regarding this , Mercedes Benz expects the annual sales volume of its automobile business to be the same as that of the previous year , The previous expectation was “ Significantly higher than ” Last year ; The return on sales remains the same 10-12% unchanged . meanwhile , because “ Diesel valve ” Reconciliation 、 Corporate restructuring 、 Tax rate and other factors , Mercedes Benz expects the annual free cash flow to be slightly lower than that of the previous year .

BMW expects that the shortage of chips will have an impact on its annual sales , But on the basis of overall revenue growth in the first half of the year , Its overall business throughout the year will still achieve positive development , And raised the annual EBIT margin of its auto business to 7%-9%, Higher than before 6%-8% The expected .

Although we will still face many difficulties , Audi remains cautiously optimistic for the rest of the year , It is expected that the annual delivery and sales revenue will be significantly higher than that of last year , The profit margin of operating sales is expected to be in 7-9% Within the scope of , Its net cash flow forecast Then adjust it to 44 Billion -55 Between 100 million euros .

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