Wechat automobile 2021-08-11 18:06:38 阅读数:418
As a leading third-party automobile quality evaluation platform in China , Vehicle quality net self 2010 year 8 Start in “ Hundreds of car owners comment on new cars ” Investigation activities , Several special surveys will be conducted every month, which are highly concerned 、 New models that have been on the market for at least six months , To fully understand the reliability and consumer satisfaction of new cars on sale in the Chinese market , Help more consumers choose reliable and durable automotive products . Up to now ,“ Hundreds of car owners comment on new cars ” Survey activities have accumulated to investigate new cars 250 Balance , Collect valid samples of car owners 3 More than a .
Valid questionnaire ：108 Share
As a Cadillac ATS-L Successor , Cadillac CT4 Once launched, it will rely on the young and sporty appearance design , The extreme control experience has attracted a large number of young consumers , Become 25 A hot rookie in the rear drive car market with less than 10000 yuan . Cadillac CT4 It is positioned as A+ Class sports limousine , Based on Cadillac's new generation lightweight rear drive platform Alpha Architecture to create , Have 50:50 Perfect body proportions , Depending on the model , Provide two different body appearances of fashion version and sports version . According to the participation in this period “ Hundreds of car owners comment on new cars ” The owners of the survey reported ,2020 Cadillac CT4 In appearance design 、 Well received in terms of driving experience , But some consumers also reflect 2020 Cadillac CT4 In the storage space 、 There is still room for improvement in terms of silence and after-sales service .
In the collected 108 Of the valid questionnaires , Comprehensive owners are right 2020 Cadillac CT4 In terms of model fundamentals 、 Driving experience 、 Use cost and quality reliability 、 pre-sale / Real evaluation of after-sales service ,2020 Cadillac CT4 The comprehensive score in this survey is 83 branch , Basically meet the recommended standards of vehicle quality network .
From the results of this survey , Involved in the investigation 108 A Cadillac CT4 Among car owners , Mostly male , But there are also some female car owners , It's more than 10%. so , Cadillac CT4 The fashionable appearance design still attracts the attention of many female sex groups . In terms of age distribution , Most of the car owners interviewed are concentrated in 30 Under the age of , The total proportion is as high as 91.7%, This is also related to Cadillac CT4 Fit with the audience positioning of . among , The proportion of first-time car buyers is the highest , Reached 55.6%, The proportion of people who buy cars twice and those who buy cars three or more times is 27.7% and 16.7%. Through investigation, it is not difficult to find , Cadillac CT4 Most of the audience groups are concentrated in young male consumers , And most of them are first-time car buyers .
As Cadillac in 2020 A new model launched in , Cadillac CT4 The appearance design of Cadillac follows the latest family design language ,“ Diamond cutting ” The style is still distinctive , With full recognition . The headlights on both sides are connected to the front air grille , Effectively stretch the visual width , Besides , The tail design adopts a folding effect similar to the envelope , It looks different from a conventional hatchback , It's refreshing . This is also confirmed in this survey , Yes 64.8% The owner of the car said he was by Cadillac CT4 Attracted by the young and dynamic appearance , have other 13.9% The owners of Cadillac CT4 Of “ Exterior lighting ” To express satisfaction .
And for 2020 Cadillac CT4 In the investigation of the internal situation ,“ Interior layout ” Become the most satisfied part of the car owners participating in the survey , The share has reached 27.8%. Besides , Cadillac CT4 stay “ Color is tie-in ” as well as “ Material and workmanship ” It has also been recognized by some car owners . however , Some car owners interviewed also think Cadillac CT4 The storage space is a little small , There is also some room for optimization in some internal humanized design .
overall , Cadillac CT4 The comprehensive performance of the exterior and interior basically meets the expectations of the owner , More than half of the car owners surveyed were interested in Cadillac CT4 Within the / External configuration level indicates “ Satisfied ”, Think “ commonly ” The proportion of car owners is 39.8%, The owners who clearly express their dissatisfaction are only 6.5%.
When measuring how a car feels , What everyone values is different . In this investigation , Yes 74.1% Of the car owners said they valued the driving experience of this car more , As a luxury rear drive rookie , Cadillac CT4 The power and control level inherit Cadillac's excellent sports gene , So the car owner is very interested in Cadillac CT4 In terms of driving expectations should be higher . Relatively speaking , The car owner's expectation of riding feeling is not so high , have only 6.5% The owner of selected this option . have other 19.4% Car owners value Cadillac more CT4 In terms of driving and riding experience .
Although Cadillac CT4 Positioned as a medium-sized vehicle , But the body size and wheelbase are not dominant in the same level , With BMW 3 system 、 audi A4L And so on , Therefore, the interior space is not enough . But Cadillac CT4 Its advantages are reflected in the power level , Although the same is true 2.0T Turbocharged engine , But in terms of maximum power and peak torque , Cadillac CT4 Far ahead of BMW 3 Series and audi A4L. With this one 2.0T The engine matches 8AT transmission . It is worth noting that , The machine 2.0T The engine USES Tripower Variable valve management technique , It can be used in four cylinder high performance / Switching between economy mode and two cylinder super economy mode , The performance of fuel economy is commendable . Besides , Cadillac CT4 The more common former McPherson + Independent structure of rear multi connecting rod , The front lower arm is made of aluminum alloy , It can effectively reduce the unsprung mass , This results in better dynamic response and handling .
In further investigation , Will target Cadillac CT4 In acceleration performance 、 Steering performance 、 Braking performance 、 Silence 、 Comfort and functionality 6 Carry out a driving experience satisfaction survey from three aspects . Most of the car owners involved in the survey are interested in Cadillac CT4 The acceleration of 、 The steering performance is highly evaluated , But some car owners said that during driving , Cadillac CT4 The tire noise is high , It is considered that there is room for optimization and improvement in terms of silence .
In Cadillac CT4 In the comprehensive evaluation of driving experience , The car owners who participated in the survey gave an objective evaluation , More than 50% of the car owners surveyed gave “ Very satisfied with ” and “ Satisfactory evaluation , Express clearly “ dissatisfied ” The proportion of car owners is only 6.5%.
As an old model that has been on the market for more than a year ,2020 Cadillac CT4 At present, there is a great deal of preference at the end of the market , So there is 66.7% The car owners think their purchase price is reasonable , Reached the psychological expectations . And after buying a car , The later use cost has become the most concerned topic of car owners .
In this report, we will focus on 2020 Cadillac CT4 In the fuel consumption survey , Yes 34.3% The car owner said the fuel consumption was 8 Within liters , Fuel consumption 8-10L The proportion of car owners is 60.2%, Most owners believe that the fuel consumption performance of the car is in line with expectations . Besides , In the investigation 108 In the questionnaire , More than half of the questionnaires think 2020 Cadillac CT4 The maintenance of / The maintenance cost is in line with expectations , Within reason .
about 2020 Cadillac CT4 In the overall evaluation of use cost , The car owners who participated in the survey gave a relatively objective evaluation , choice “ Very satisfied with ” and “ Satisfied ” The proportion of car owners is 6.5% and 47.2%, Think “ commonly ” The proportion of car owners is 40.7%, Express clearly “ dissatisfied ” The owner of the car is only 5.6%.
According to the survey results , On receiving 108 Of the valid questionnaires , Yes 65 A questionnaire shows that the vehicle has experienced non-human faults or quality problems , Over 60% .
In these vehicles with non-human faults , The first fault occurs in the driving range 500-1000 The percentage of kilometers is 13.9%; The mileage is 5000-10000 The proportion of vehicles with faults per kilometer is the highest , Reached 32.4%. The investigation results of the first failure period show that , Yes 8.3% The owner of the car said that the car was buying 1 It broke down within months , For most of the car owners interviewed , The first failure of the vehicle occurs when the vehicle is purchased 3 Months -12 Between months , The sum of the percentages has reached 71.3%.
In the further investigation of the car owners, we found that , The proportion of non-human faults of body accessories and electrical appliances is the highest , This is also reflected in “ The most serious quality problem or defect of this car ” In the survey results . After investigation, it was found that , The owner of the car for Cadillac CT4 “ Abnormal sound ” There are relatively many complaints about problems in , Percentage 26.8%, Mainly reflected in “ Abnormal engine noise ”、“ Abnormal noise of center console ” Other aspects . Besides ,“ other ” The proportion of problems is the highest , Some interviewed car owners gave feedback about Cadillac CT4 There is still “ The tyre is cracked ” and “ Flat tire ” problem .
Although some car owners are interested in Cadillac CT4 There are complaints about quality reliability , But it still gives a relatively objective evaluation . among , Think “ Very satisfied with ” and “ Satisfied ” More than half of the car owners , give “ commonly ” The proportion of car owners evaluated is 35.2%, And make it clear “ dissatisfied ” The proportion of car owners is 7.4%. It can be seen from the survey results that , Most car owners are interested in Cadillac CT4 Take a positive attitude towards the quality and reliability of , Basically met the psychological expectations of the car owner .
During the sales and subsequent maintenance of the vehicle , The role of consumers has also changed from quasi car owners to car owners , During this period, the contact with car dealers was the most frequent . therefore , Car dealers pre-sales / The quality and professionalism of after-sales service , It plays a vital role in consumers' purchase of vehicles and subsequent maintenance of vehicles .
For Cadillac CT4 pre-sale / In the investigation of after-sales service , Yes 97 The car owner chose the maintenance channel “ to grant authorization 4S shop ”, Accounting for about 89.8%, have other 4.6% and 5.6% The car owners chose the fast repair and fast maintenance service store and the auto repair chain brand . Besides , I'm receiving 108 In the questionnaire , Yes 36 A questionnaire shows that car owners have experienced pre-sales / Problems with after-sales service , Accounting for about 33.3%.
Through further investigation, we know that , The car owner is interested in 2020 Cadillac CT4 Before the sale / Complaints about after-sales service mostly focus on service attitude and service charges , This is also reflected in “ Vehicle pre-sale / Specific problems in after-sales service ” in . Some car owners think Cadillac CT4 There are problems in after-sales service “ Arrogant attitude ”、“ Don't solve the problem ” and “ Disguised charges ” Other questions .
however , Before the sale / In the overall evaluation of after-sales service , The car owners surveyed still gave an objective evaluation , Which holds that “ Satisfied ” The proportion of car owners is 47.2%, Think “ commonly ” Proportion of car owners 35.2%, And make it clear “ dissatisfied ” The proportion of evaluation is 17.6%.
As the most distinctive model of Cadillac , Cadillac CT4 It has a strong youthful sports attribute , It firmly attracts young consumers who love driving . From the perspective of product power , Cadillac CT4 The appearance design is fashionable and atmospheric , Full of youth , The interior quality and technology also show the quality of luxury brand models , In combination with terminal discounts , It has good cost performance advantages . From this time against Cadillac CT4 “ The most satisfied ” According to the survey results , Appearance and driving experience become the two most satisfactory options , Among them is 43.5% The owner of the car thinks its appearance design is excellent ,17.4% The car owners of Cadillac CT4 Your driving experience is positive . And in the “ The most unsatisfied ” Of the survey options , Yes 21.6% Our car owners are very interested in pre-sales / Expressed dissatisfaction with the after-sales service , Think Cadillac CT4 The service attitude needs to be improved . overall , Cadillac CT4 The performance in all aspects can satisfy most car owners , More than half of the car owners surveyed said they would also consider Cadillac models when changing cars .
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