When “ Encourage three children ” With the speed of thunder , When it becomes the main attribute of many current policies , It is conceivable that , For a long time to come , Families with two or even three children will become more and more common .
But the old saying goes well “ Easy to live 、 More difficult to raise ”, Especially for educated middle-class families , The biggest difficulty in raising children is , How to spend more time with your children in your busy work , How to make children grow up , Both have a healthy physique and personality , And have the pursuit “ Poetry and the distance ” Ability and pattern .
Of course , For many people , Changing cars is a top priority . After all , The house is small enough to be crowded , But cars don't work , Installing two child safety seats is enough to 5 The back of the car is full , What's more? , In most cases, there are old people or nannies who take care of children .
Medium and large-sized on sale SUV in , In fact, there are not many joint venture models , One of the most prominent is Buick anko banner 、 Ideal ONE And Ford Lingyu . And ideal ONE And Ford Lingyu can be said to be the of this market segment “ up-and-coming star ”, And what's interesting is , The positioning of these two models is very close , All are ——“ Daddy's car ”.
It's just , Ideal ONE Only a 6 A version of the model . And Ford leads the rich , As the second model jointly developed by Ford and Jiangling , It has not only made a very in-depth study on the needs of Chinese consumer families , Interior and exterior decoration 、 New design and development of seat layout and configuration , It has been launched 5 seat 、6 Seat and 7 seat （2+3+2） Three models .
More diversified seat combinations , Is to meet the different demands of different families . And there's news that , Ford Lingyu will soon launch “2+2+3” Another combination 7 A model , Further meet the needs of subdivided groups , Really give the choice to the user . meanwhile , Ford Lingyu will also become 20 The most complete seat layout within 10000 SUV models .
However , What must be seen is , Despite Ford's wealth and ideals ONE Positioning approach , Lower price , But ideal ONE But in sales, it is several times richer than Ford , Even among the large and medium-sized enterprises SUV Top three in the sales list .
Is it Ford's rich skills that are inferior to others , Or consumers are buying “ Daddy's car ” Sometimes there is a consumption blind spot ？ What kind of product , It can be called a qualified “ Daddy's car ” Well ？